Suede leather is a very fragile material and sensitive to bad weather conditions.
The term "suede" refers to skins tanned with fish oil  or velvety skins obtained by sanding. 
It requires particular care :

1- Everyday Care :

Regular care for suede leather shoes includes a brushing and protection. Brushing allows to eliminate the dust and any shine to give back to suede its peach-skin appearance. The protectionallows to nourrish, refresh the color and protect the leather.
- Different brushes are available, choose according to your type of velvety leather. For most of your smart shoes, the ideal is to opt for the Brass Brush  Nubuck Saphir Médaille D'Or , a very high quality brush made in France, which is composed of copper alloy bristles solid enough to eliminate shine but soft enough not to alter the brushed surface. This brush is also available with a handle: the Brass Brush for Suede and Nubuck Saphir Médaille d'Or. for shoes made of less fragile leather, the Cleaning Sponge Suede SAPHIR if the leather is thin and fragile, and  the Crepe Brush SAPHIR for shoes made of more resistant leather like Timberland or Caterpillar shoes. For protection, waterproof with  Suede Renovator SAPHIR MEDAILLE D'OR Spray, which can be applied in neutral or in the same colour to recolour your shoes or to slightly darken the leather. For a larger choice of colors, you can also use  Rénovétine SAPHIR Spray below. both of these products are enriched with almond oil for in-depth nourrishing of velvety leather.
-  To complete the maintenance, re-colour the visible parts of your soles : the sides and the welts, with Renovating Cream SAPHIR.
- For waterproofing action only, use Super INVULNER MEDAILLE D'OR.
- From time to time, a serious in-depth cleaning is recommended, it's frequency depending on the use of the shoes, of course. Use Cleaner Omninettoyant SAPHIR MEDAILLE D'OR, a product specially formulated for suede leather maintenance, to clean in-depth while respecting the characteristics of suede, and therefore being more adapted and efficient than Marseilles soap, for example.

2- Stain-removing:

- Non greasy stains can be removed with  Cleaner Omninettoyant SAPHIR MEDAILLE D'OR and/or the Super Gommadin MEDAILLE D'Or
- If the stain is greasy, Terre de Sommières AVEL will help you to absorb most of it (if it is dry, cover with an absorbent paper and warm up with an iron to take off the maximum). Use Stain Remover HUSSARD Spray Leather and Textile to eliminate residue of fresh still liquid greasy stains or sebum (greasy secretion of the skin). 
- For snow, salt, water and transpiration stains, use Stain-Remover Hiver Winter SAPHIR  .

Video of Mr. Fabrice Rungi - Crocket and Jones (Boulevard Raspail PARIS 7):

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